Made Smarter UK

If British manufacturing is to compete with the likes of Germany, China, and the USA, it needs to boost productivity by embracing industrial digitalisation. This campaign aimed to educate small and medium sized firms about the potential benefits, encourage them to invest in the new technology required, and connect them to the available support.

Launch concept…
Giving people examples of digitalised production techniques that could work for their business…
An example of what industrial digitalisation means for other companies…
And another…
Introducing incentives…
And signposting local support.
Trade stand.